Computer gamers, comic-book geeks, and kawaii fashions are among the fantastic characters in Tokyo’s subcultural pantheon. Discover what inspired anime and manga masters, check out the city’s latest fashion at Harajuku and Shibuya or tech crazes, with this essential guide to Tokyo pop culture.
The pop cultural trends are bubbling up from Shibuya. This dazzling commercial district has inspired many a fashion craze so keep your eyes peeled as you leave the station and hit pedestrianized Centre Gai, the entrance to which is marked by the 109 Building packed with boutiques selling the latest youth fashions.
Known as Akiba among Japanese, Akihabara created its reputation as Tokyo’s prime shopping area for electronic goods.
Naturally with Nakano Broadway in Nakano district, it also attracts many computer and tech-obsessed geeks (otaku) whose love of anime and manga retailers also starts catering for.
For more outlandish and youth-orientated kawaii fashions, a trip to Harajuku is the best course of discovery. While navigating your way along the shopping alley Takeshita Street which is popular among teenagers, visitors can discover more spacious and elegant surrounds of nearby Omotesando to find Kiddy Land, a major toy store selling masses of character goods inspired by anime and manga, with all the latest hits as well as old favourites.